Florix Studios • Web Design Agency for Florists & Plant Shops

🧠 The Challenge

• Florix Studio had a charming brand story but an outdated website. Their old site suffered from:

• High bounce rate (~72%) due to poor mobile responsiveness

• No clear call-to-action or booking funnel

• Inconsistent branding and visuals that didn’t reflect their in-store elegance

• Sluggish page load speed (>5s on mobile)

• Florix wanted to attract more local buyers and elevate their brand experience to match their boutique identity.

✨ The Solution

I partnered with Florix to redesign their website, focusing on clean visuals, intuitive navigation, and conversion flow. Key actions included:

• Rebuilt the entire site on Framer for performance and responsive control

• Created a modern, airy layout with brand-aligned colors and typefaces

• Added prominent CTAs (“Book a Consultation”, “Order a Bouquet”)

• Designed custom plant category icons to improve browsing

• Optimized images, lazy-loaded content, and implemented scroll animations

• Built a mobile-first experience for quick checkout and booking on the go.

📈 Results

(45 Days Post-Launch)